My Blog

Articles I’ve written about SEO, Digital Marketing and The Web Industry in general.

Digital Marketing Articles

Lockdown Anniversary
AndyMorley

Lockdown 1 – Anniversary

Well, what a strange 12 months it has been! Whilst the world is slowly seeming to recover from the grip of the covid-19 pandemic, there is still a long way to go. The UK is well underway through the vaccine rollout (although I’ve not had mine just yet) and we are slowly coming out of wintertime, the nights are getting lighter, and the days warmer (slightly)…

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AndyMorley

What Is ON-Site SEO?

As you will know by now if you have been reading up about SEO on the internet SEO stands for search engine optimisation, and is a method of generating/influencing a website’s traffic.

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AndyMorley

TWDG Ltd Rebrand, Kumo is born.

It has been a long time in the making, but over the last couple of days we have “soft launched” our new company branding. We have moved away from The Web Design Group and rebranded to be known as Kumo.

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AndyMorley

Google Partners – Elevator Graduation Dinner.

Last night saw the culmination of this years Google Elevator program with a swanky dinner at The Groucho Club in London (a well known celebrity hang out), an absolutely fabulous evening, with some great food, drink and cracking company!

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AndyMorley

Why Are SSL’s Important For SEO?

Back in mid September 2016 via their security blog Google announced that they were going to start moving towards a more secure web. They laid out plans for the Google Chrome browser (which is the most popular browser in the UK) to start displaying warning messages for any pages which aren’t secured by an SSL certificate.

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AndyMorley

Improve Your SEO With Schema Markup

As you will undoubtedly know, the world of “digital” is always changing and evolving, digital marketing and SEO in particular change on a weekly basis, heck even a daily basis! One of the biggest changes to emerge has been the use of “Schema Markup” for websites. But what exactly is it and how can it be used?

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AndyMorley

The Power of Content For SEO

For many years the industry has been repeatedly bashed over the head with an old adage… “Content is King”. Recently we have been working with an eCommerce company who specialises in Performance Car Parts, they have a website built on Magento and had recently redeveloped their website ready for 2017. However, as soon as the site had switch to the new design their rankings plummeted.

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